YouTube Testing Server-Side Ad Injection and Microsoft’s Delayed Recall Feature
YouTube’s Ad Blocker Battle:
YouTube is taking a bold step in its battle against ad blockers by experimenting with server-side ad injection. This new approach involves baking the ad directly into the video, making it much more difficult for ad blockers to detect and block. The test was spotted by SponsorBlock, an extension designed to identify and skip sponsor segments in videos. YouTube seems to be focused on improving performance and reliability by looping both organic and ad content together. This move could potentially change the way ads are served on the platform, causing a stir among users and ad block enthusiasts.
Microsoft’s Recall Feature:
Microsoft’s controversial Recall feature for Windows 11 has hit a roadblock as the company decided to delay its launch. The Recall feature, initially met with privacy concerns, is supposed to screenshot user activities and store them in a searchable database. Microsoft faced backlash from users and experts alike, leading to the feature being reevaluated and moved to preview builds for further testing. This delay showcases the importance of user privacy and the need for transparent and secure features within operating systems.
Apple’s OpenAI Deal:
Apple’s landmark partnership with OpenAI to integrate chat GPT access directly into iOS highlights a new approach to AI integration. Surprisingly, the deal reportedly did not involve any monetary transaction, with Apple leveraging OpenAI’s access to its vast user base in exchange for integration. The move has sparked discussions around the value of user data and the power dynamics between tech giants and AI service providers.
Quick Bits:
A Finnish startup claims to boost CPU performance by up to 100 times with a unique chip called a Parallel Processing Unit (PPU). Japan passes a law similar to the EU’s Digital Markets Act, targeting Apple and Google for third-party app store competition. Elon Musk faces a record-breaking pay package as Tesla CEO, amidst a lawsuit involving AI chip distribution. The US State Department imposes sanctions on Deepcool, a PC hardware manufacturer, for sales to Russian companies supporting the Ukraine war. Political candidates announce their intent to serve as heralds for AI-based bots, signaling a new era of AI integration in politics.
As you navigate through the ever-evolving landscape of tech news, remember to stay informed and engaged with the latest developments. Positive strides are being made in the tech industry, shaping the future of innovation and digital experiences. Stay tuned for more exciting updates!